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Elevencom launches Indigenous Knowledge Water project

Elevencom is thrilled to announce the launch of our Knowledge Water crowdfunding campaign. For the last 18 months, Elevencom has been working with the Indigenous community of Rurrangala in East Arnhem Land to establish a bottled water business using the pure spring water from their traditional homeland. This Indigenous enterprise will help keep school house and their community alive. Knowledge Water will allow Yolngu people to take control of their own destiny by creating jobs, improving health and generating funds which will be invested back into education across the region. This project has been a partnership between the community of Rurrangala, Elevencom, Cultivate NT and our PR partner agency Bite Communications.

You can find out more and make a contribution here: knowledgewater.com.au

Inqredible

Elevencom launches quirky new campaign for Qukes®

Qukes® Baby Cucumbers, one of Australia’s fastest growing fresh produce brands, is set for an even bigger growth spurt with the launch of a new TV and online campaign.

The campaign is the first work to be produced by creative agency, Elevencom, after they won the business in a competitive pitch in December last year.

A series of quick and quirky commercials aims to embed the Qukes® brand name in people’s minds by playing on the letter ‘Q’ to explain the unique benefits of this irresistible vegetable. The Qukes® brand is owned by one of Australia’s most innovative fresh produce marketers, Perfection Fresh.

“It’s a fun product with a fun brand name, so we wanted to really capitalise on that to take ownership of the category” said Lee Carnemolla, Group Marketing Manager, Perfection Fresh.

“Qukes® are the quintessential kid friendly vegie, but they’re also perfect anyone looking for a deliciously healthy snack, and we think Elevencom’s creative captures that perfectly,” she said.