Domino’s has launched the latest instalment of its campaign to promote its new Car Park Delivery service.
The commercial, created by Elevencom, features a T-Rex chasing a van full of panicked DNA scientists after an experiment that has apparently gotten a little out of hand.
Through the chaos they still manage to pick up their pizza order without leaving their car.
The free, zero contact, pick-up service, which is available when placing pre-paid orders online or via the mobile app, is just one of the steps Domino’s is taking to ensure pizza lovers can still enjoy a slice of their favourite treat without coming into store.
The commercial follows an earlier execution featuring two fish driving a car full of water to collect their pizzas.
The campaign will run in Australia and New Zealand on TV and digital channels.
Credits
Domino’s:
Allan Collins - Chief Marketing Officer ANZ
Teneille Rudd - Brand Manager AU
Phoebe Kenny - Brand Manager NZ
Natasha Guiulfo - Assistant Brand Manager AU
Peter Walmsley-Senior Production Manager
Elevencom Creative Team:
Ryan Fallowfield
Jono McCauley
Tim Arrowsmith
Oliver Devaris
John McLachlan, Operations Director
Production: Taxi Film Production
Jonathan Nyquist - Director
Mark Bishop - Senior Producer
Post Production: Alt VFX
Andrew Hellen -VFX Supervisor
Celeste Fairlie-VFX Producer
Sound: Sounds Like Butter
Stevie-leigh Batiste-Sound Designer
Media: Wavemaker
Jane Sullivan - Managing Director