Calypso® is a unique mango variety which is owned by one of Australia’s leading fresh produce companies, Perfection Fresh.Calypso Mangoes launched its 2018 summer season with a major new brand campaign via Elevencom Sydney.The new work reinforces the irresistible nature of the fruit and aims to stick the Calypso brand in consumers’ minds with a new irresistibly catchy soundtrack. The campaign was spearheaded by a 30 and 15 sec television commercial and supported by radio, online, magazines and point of sale posters.